Cookie Policy

What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies allow websites to remember your preferences, analyse website traffic, and improve user experience.

Why We Use Cookies

metavaria uses cookies and similar tracking technologies for several purposes:

• Essential functionality: To ensure our website works properly and securely
• Analytics: To understand how visitors interact with our website and improve our services
• Personalisation: To remember your preferences and provide a customised experience
• Advertising: To deliver relevant advertisements and measure their effectiveness
• Performance: To monitor website performance and optimise loading times

Types of Cookies We Use

We use different types of cookies on our website, each serving specific purposes:

Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, security features, and access to secure areas of the website. The website cannot function properly without these cookies, and they cannot be disabled.

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website traffic, user behaviour, and performance metrics to improve our services.

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They remember your preferences, language settings, and other choices you make to improve your experience on subsequent visits.

Marketing/Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. We use Google Ads and other advertising platforms that may set these cookies.

Specific Cookies We Use

Below is a detailed list of the cookies we use on our website:

Third-Party Cookies

We use several third-party services that may set cookies on your device:

• Google Analytics: Provides website analytics and user behaviour insights
• Google Ads: Enables advertising and remarketing campaigns
• Google Fonts: Provides web fonts for improved typography

These third-party services have their own privacy policies and cookie policies, which govern how they collect and use your information.

How to Manage Cookies

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clearing your browser data and revisiting our website.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• Block all cookies
• Block third-party cookies
• Delete existing cookies
• Set your browser to notify you when cookies are being set

Opt-Out Tools

You can opt out of specific tracking services: Google Analytics opt-out is available through the Google Analytics Opt-out Browser Add-on. Google Ads personalisation can be controlled through your Google Ads settings.

Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to respect your cookie preferences whilst still providing basic analytics and advertising functionality. When you reject marketing or analytics cookies, Google services adjust their behaviour accordingly, using cookieless measurement methods where possible whilst respecting your privacy choices.

Impact of Disabling Cookies

Disabling cookies may affect your experience on our website:

• Essential cookies: Disabling these may prevent the website from functioning properly
• Analytics cookies: We won't be able to analyse website performance or improve user experience
• Functional cookies: Your preferences won't be remembered between visits
• Marketing cookies: You may see less relevant advertisements

Updates to This Policy

We may update this cookie policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of significant changes by updating the "last updated" date at the top of this policy. We encourage you to review this policy periodically.

Contact Us

If you have any questions about our use of cookies or this cookie policy, please contact us:

Related Policies

This cookie policy should be read in conjunction with our Privacy Policy, which provides more detailed information about how we collect, use, and protect your personal data.